Katie Stout was kind enough to come in and talk to the class on November 19, 2019. She talked to us all about her business making cards. She sells on Etsy and through Facebook. Her business is called Ellie Bee Designs, named after her grandma and past pet. Katie mainly talked about marketing and how important/useful it can be to use social media. It’s good to use things like Facebook and Instagram to advertise your business because social media is such a major part of our lives in this day and age. Selling on an online market like Etsy can be difficult because there are so many options. It’s important to do your research and stay updated on what people are searching for as well as look to see what other sellers are pricing their products at. One of the best tips Katie provided is to find something that isn’t being made/provided and fill that void. Also, detailed data and management are crucial. Always save invoices, and keep track of your finances. The last big point Katie talked about was trial and error. Certain things you just won’t know unless you just try it.

Written by Brianna Hudson

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